Selected work

Results, not promises.

A few accounts I've worked on. Numbers are what matter — here are some of them.

DTC Skincare Brand
Facebook 广告Scaling
3.1x → 5.4x ROAS

Rebuilt the Facebook account around the 3-layer structure and cut wasted spend. Same budget, 70% more revenue in 60 days.

B2B SaaS
Google 广告Tracking
获客成本 −42%

Fixed broken conversion tracking and rebuilt Google Search around buyer-intent keywords with a tight negative list.

Online Course Creator
Facebook 广告AI
3 万发售 2.8x 回报

Built the full funnel — cold creative, retargeting, and an AI-assisted copy testing system that found the winning angle fast.

Local Service Business
Google 广告CRO
每周 11 → 38 条线索

Google Ads + landing page overhaul focused entirely on intent and conversion rate, not impressions.

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